Lee-Ann Johnstone and Roo Wright: The growing influencer market and adapting to change in...

Over recent years, influencer marketing has grown to become a global marketing phenomenon, taking both social media and the rest of the digital world...

Affiliate Profile: Income Access VP of Strategy Sarafina Wolde Gabriel

We track down some of the most established names in the affiliate space for our Affiliate Profile. This week, Paysafe Group’s Income Access VP of...

Industry Group for Responsible Gambling confirms stricter guidelines for television advertising

Gaming affiliates have been warned that online advertising could come under more scrutiny after confirmation of stricter guidelines for television advertising. However, these new guidelines...

Camelot ad investigation highlights stringent marketing rules

The attention to detail required to appease the Advertising Standards Agency (ASA) has been highlighted by Camelot’s response to complaints made in relation to...

Progressive Web Apps – How can they be used for affiliate business?

As we move forward in the online world, speed and convenience are becoming crucial to audiences. There are many solutions cropping up to address...

When push comes to shove: Megapu.sh uses push notifications for online promotion

Push notifications: touted by many as the new frontier for digital marketers. In their simplest form, a message that pops up on a mobile...