Cherry launches Polish market betting brand PZBuk

Gaming operator Cherry Online Polska, a subsidiary of Cherry AB, has launched PZBuk, a new sports betting brand in the Polish market. The name...

Unlikely beneficiary: Google boosted by GDPR, study claims

Google has emerged as an unlikely beneficiary of GDPR, despite the regulation coming into place in an attempt to protect consumers from its web...

Soft2Bet braced for affiliate expansion after Betsoft deal

Betsoft Gaming has further solidified its European presence, signing a comprehensive content agreement with multi-brand, multi-market operator and platform provider Soft2Bet. Under the terms of...

New Degree 53 UX focuses on best horse racing practices

Degree 53, the online gambling UX, design and software development agency, has launched a new report in their series of betting and gaming UX reviews,...
PR

Why PR is so important for your affiliate brand

A press release involves an entirely different style of writing than most affiliates are accustomed to. If you want to bring in new traffic...

Rightlander launches two innovative new marketing features

Affiliate compliance platform Rightlander has launched two news products to help operators take their affiliate marketing activity to the next level, including a smart...