Tipico launches new advertising campaign to strengthen brand profile

Tipico Sportwetten, a German-language online bookmaker, has made a bid to enhance its brand profile and boost coverage for the latter half of the...

William Hill completes recommended public cash offer to MRG shareholders

William Hill has announced a recommended public cash offer to the shareholders of Mr Green & Co AB to tender all shares in online...

Betconnect launches with aim of ‘letting ordinary punters follow the bets of professionals’

New betting site betconnect has launched with the aim of ‘letting ordinary punters follow the bets of professionals’. An affiliate that is also billed as...

GamblersPick Select recognises casino brands for ‘commitment to high standards’

Online casino portal GamblersPick.com has awarded top-tier online casinos its first “Select” seals of approval. The first brands to be recognised are Bet365, PlayOJO, Twin...

Argyll Entertainment becomes latest operator to agree deal with Rightlander

Affiliate compliance tool Rightlander has agreed a deal to provide online sportsbook operator Argyll Entertainment with its innovative technologies. Argyll, which operates the RedZone, SportNation...

Ladbrokes Coral extends marketing offers and braces itself for FOBT fallout

Ladbrokes and Coral have announced extensions to marketing deals, with the firms looking to counter the adverse effects of cuts to FOBT stakes. Customers of...

Carousel Group uses affiliate program to promote its new betting platforms

iGaming operator Carousel Group has announced that it will use its recently developed Carousel Group Affiliates program to promote the upcoming launch of its two new...

CasinoPop moves to enhance player engagement with Wiraya deal

Online operator CasinoPop has successfully implemented Wiraya’s Mobile Customer Activation managed software, in an attempt to further strengthen its customer focus core. The partnership is...

Complaint against Coral World Cup ‘PRICE BOOST’ ad not upheld

A complaint made against a Coral ‘PRICE BOOST’ advert during last summer’s World Cup has not been upheld by the Advertising Standards Authority (ASA). The...

Ladbrokes Coral launches Income Access-powered affiliate program

Ladbrokes Coral Group has relaunched its affiliate program, Ladbrokes Coral Partners, in partnership with Income Access. Covering the Ladbrokes, Coral and Gala gaming brands, the...

Recent news

James Sandberg, Customer Devoted: Social optimisation will soon be as important...

Ahead of next month’s Digital Marketing Forum, AffiliateINSIDER CEO Lee-Ann Johnstone caught up with James Sandberg, founder of eCommerce agency Customer Devoted. Sandberg, who is heading up a panel entitled...