How to Help your Affiliate Business stand out above the crowds

It’s no secret that the affiliate marketing is getting tougher. In the current climate, it’s much more important to stand out for all of...

Affiliate Conduct: Are you compliant?

Affiliate Guidelines :  Understanding the Code of Conduct With regular fines being handed down by the Gambling Commission, many affiliates are paying more attention...

William Hill to increase marketing spend again in 2018

William Hill has attributed ‘smarter marketing’ and product improvements for the turnaround in performance of its online division, where a 3% net revenue decline...

PWR.Bet launches new affiliate programme

PWR.Bet, the iGaming operator and subsidiary of Promo Tilika Ltd., has launched a new online casino brand and affiliate programme with Income Access, Paysafe’s...

Mintbet makes strides into the world of sports sponsorship

Bristol Rovers Football Club has announced that online betting company, Mintbet, will feature as the Club's brand new back of shirt sponsor for the...

PlayOJO strengthens Swedish sponsorship presence

PlayOJO is looking to strengthen its marketing efforts in core markets after striking a deal to sponsor Paradise Hotel, the most popular reality TV...

GiG rocks on with Metal Casino sports betting expansion

Gaming Innovation Group (GiG) has extended its agreement with hard rock-themed sportsbook platform Metal Casino. Just a year after launching on GiG’s technical platform, GiG...

Videoslots integrates electronic identification solution for Sweden-facing site

Award-winning online casino operator Videoslots.com has integrated the electronic identification solution BankID on its Swedish market-facing site. BankID speeds up the often-time-consuming process of validating...

Sky Bet moves away from use of promo girls with latest initiative

In light of the recent controversies in sport and the use of promotional girls, PR and sponsorship agency Heavyweight Sports has created an innovative...

BlockChip open to affiliate partnerships as it announces London launch

Igaming startup BlockChip has announced that the firm will be open to affiliate partnerships in the next few months, as it disclosed details of...

Recent news

James Sandberg, Customer Devoted: Social optimisation will soon be as important...

Ahead of next month’s Digital Marketing Forum, AffiliateINSIDER CEO Lee-Ann Johnstone caught up with James Sandberg, founder of eCommerce agency Customer Devoted. Sandberg, who is heading up a panel entitled...