French World Cup winner joins Vbet ambassadorial roster

Vbet unveiled French World Cup winner Youri Djorkaeff as the firm’s new brand ambassador at last week’s London Affiliate Conference (LAC). The only Armenian representative...

William Hill to review advertising as industry faces up to new marketing landscape

William Hill is set to review its UK media planning and advertising account, according to reports from marketing news portal CampaignLive. Vizeum UK, a firm...

STS to expand into 11 new European markets following BetConstruct deal

STS is set to expand into eleven additional European markets after securing a deal with software developer BetConstruct for both sports betting and gaming...

UKGC unveils new age verification checks for online operators

The Gambling Commission has released a new set of rules, which are set to be implemented on May 7, that states online operators must...

Bet.Works boosts compliance with GeoComply integration

Sports betting and igaming platform Bet.Works has bolstered its compliance by agreeing to integrate the GeoComply geolocation compliance solution. This partnership will enable Bet.Works to...

Ladbrokes Belgium launches Income Access-powered affiliate program

Ladbrokes Belgium has launched an affiliate program with Income Access, Paysafe Group’s marketing technology and services provider. The new program for the Brussels-headquartered sports...

FanDuel utilises Fresh8 marketing automation platform

FanDuel has aimed to bolster its advertising efforts in the US by enlisting the help of marketing automation platform Fresh8. Updating stakeholders, the Paddy Power...

Mr Green implements Swish to enhance Swedish payment offering

Mr Green has expanded its selection of payment options by introducing Swish for its Swedish market customers. Working through a smartphone app in which...

Sportium seeks to unify engagement with new UNO app roll-out

Sportium, Ladbrokes and Grupo Cirsa’s Spanish market joint venture, has announced the launch of its UNO app accounts, seeking to unify engagements across its...

Sky Bet prepares for Stars Group merger by freezing Italia access

Sky Betting and Gaming (Sky Bet) has prevented its users from accessing its Sky Bet Italia portal and transactions as the operator prepares for...

Recent news

James Sandberg, Customer Devoted: Social optimisation will soon be as important...

Ahead of next month’s Digital Marketing Forum, AffiliateINSIDER CEO Lee-Ann Johnstone caught up with James Sandberg, founder of eCommerce agency Customer Devoted. Sandberg, who is heading up a panel entitled...