SMP Snack: GDPR – am I a processor or a controller?

In the next SMP Snack series, SMP eGaming Regulatory Compliance Manager Phil Knox follows last week’s article on whether you need to register under...

How zero search results could change your SEO strategy

Have you ever thought about what a page on Google would look like that was full of zero search results?  This is something that...

Lee-Ann Johnstone and Roo Wright: The growing influencer market and adapting to change in...

Over recent years, influencer marketing has grown to become a global marketing phenomenon, taking both social media and the rest of the digital world...

Affiliate Profile: Income Access VP of Strategy Sarafina Wolde Gabriel

We track down some of the most established names in the affiliate space for our Affiliate Profile. This week, Paysafe Group’s Income Access VP of...

Industry Group for Responsible Gambling confirms stricter guidelines for television advertising

Gaming affiliates have been warned that online advertising could come under more scrutiny after confirmation of stricter guidelines for television advertising. However, these new guidelines...

Progressive Web Apps – How can they be used for affiliate business?

As we move forward in the online world, speed and convenience are becoming crucial to audiences. There are many solutions cropping up to address...

Web, Mobile, AMP – Why affiliates should look now for growth in SERPS

The way in which we use the internet has changed a lot over the past few years. With over 50% of all internet traffic...

Esports Entertainment Group lands affiliate deal with SickOdds.com

Esports Entertainment Group has announced the signing of an affiliate marketing agreement with fast-growing esports comparison site SickOdds.com. VIE.gg will serve as the only...

How technology is changing your affiliate effort

In the digital age, the world around us is changing at breakneck speed. Unless you’re able to keep up with the flow of technology...

Esportsguide.com: Guiding newcomers & delivering expert content

AffiliateINSIDER catches up with Scott Collins, Head of Communications and Corporate Responsibility at Raketech, to find out how the affiliate network is aiming to...

Recent news

Influencer market under scrutiny as ASA clamps down on gender-stereotypes

The Advertising Standards Agency (ASA) has issued an industry-wide crackdown on gender-stereotypical and hyper-sexualised adverts, amid fears that influencer marketing is contributing to rising...